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Sunday, May 26, 2013

2013 J. D. Power survey

Jaguar has retained its position as the country’s top-rated manufacturer. That’s according to the 2013 What Car? UK Vehicle Ownership Satisfaction Study, which has been compiled by J. D. Power.



Over 16,000 drivers of cars aged 12 to 36 months old participated, a sample size that was about 10% down on last year.






Jaguar XF (2009) Front Side
Jaguar: still the UK's highest-rated car manufacturer.



Of course, as with most surveys, the results do need to be viewed with a degree of perspective.



For starters, while the split between male and female participants was fairly even, the average age of people polled was 50. Perhaps not truly representative of the motoring public, then.



It’s also worth considering that only models with sales of 4,000 units or more which each generated at least fifty completed questionnaires were counted in the findings. Consequently the survey covers 116 models (with an average of 138 appraisals each), although a lack of eligible vehicles may have skewed some brands’ scores.



A good example is Chevrolet. It remains at the bottom of the manufacturer league table, yet that assessment is based purely on the Spark, the marque’s only product that qualified for inclusion in the review. Whether it’s representative of the entire range is an important but unanswered question.



The rankings also need to be judged based on their relativity. The aforementioned Spark, for instance, managed a grade of 70.2%, making it the worst individual model overall. However, among its city car peers the highest mark was the Volkswagen Fox’s 78.1%, so there’s hardly a huge difference.

























2013 J. D. Power / What Car? UK Vehicle Ownership Satisfaction Study
Top Five Manufacturers
Position Manufacturer Score 2013 vs. 2012
1 Jaguar 82.7% -
2 Lexus 81.8% -
3 Honda 81.0% +1
4 Škoda 80.9% -1
5 Mercedes-Benz 80.4% -
Bottom Five Manufacturers
Position Manufacturer Score 2013 vs. 2012
23 Fiat 75.4% +2
24 Peugeot 75.0% -7
25 Mitsubishi 74.5% -3
26 Alfa Romeo 72.5% -7
27 Chevrolet 69.1% -



























2013 J. D. Power / What Car? UK Vehicle Ownership Satisfaction Study
Top Five Models
Position Model Score 2013 vs. 2012
1 Škoda Superb 83.0% +3
2 Škoda Yeti 82.8% New entry
3 Jaguar XF 82.7% -1
4= Citroën DS3 82.2% New entry
4= Lexus RX 82.2% +20
Bottom Five Models
Position Model Score 2013 vs. 2012
112 Fiat Panda 73.7% -19
113 Ford Ka 72.2% +1
114 Fiat Grande Punto / Punto Evo 72.0% -2
115 Alfa Romeo Mito 70.7% -70
116 Chevrolet Spark 70.2% New entry






What Car? JD Power 2013 - Infographic



Related posts:

Toyota is top car brand again

2012 J. D. Power Survey
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