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Tuesday, November 29, 2011

Fiat and Jennifer Lopez Controversy: Much Ado About Nothing


I'm not the only one who thinks the Jennifer Lopez / Fiat "controversy" is ridiculous

With twelve million viewers watching as a Fiat 500c took center stage during a Jennifer Lopez performance on the American Music Awards, there is no denying the Lopez / Fiat collaboration has garnered a lot of interest.

Naturally, with all this attention, the haters on the Internet have had to manufacture some kind of controversy to justify their existence. What they managed to come up with is a stretch even for the most unabashed mudslinger. The supposed affront centers on Lopez not being the one driving the car in her Fiat commercial.


The commercial, labeled as a dramatization, features Lopez talking about her affection for the Bronx while she is driving a Fiat 500c through the streets of the borough. To accommodate Lopez's schedule, the shots of the drive around the New York locations were filmed by a stand-in, while Lopez filmed the others in LA. This is common practice in TV make believe land, however, this is just enough fodder for media types with ulterior motives to express feigned outrage that Ms.Lopez didn't spend a day flying across the country to film a 60 second drive around the block.

That there are naive people out there paying attention to this is not too surprising in itself, but for the "mainstream" news outlets to actually pick up and devote time to this non-story is pretty ridiculous. Man, things must be slow in the news business.

Thankfully, clear thinkers and journalists like Anderson Cooper see through the smoke screen.

Video: CNN
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